About me
I'm a curious person and a mentor, always eager to learn and ready to share with others. My work spans UX writing, localization, and user research.
As a Content Designer, I craft stories for digital product and wield the superpowers of microcopy and localization: from tweaking those tiny bits of text, to ensuring a seamless experience for users around the globe.
As a designer, I create innovative, data-driven, and impactful design solutions that work.
My background
2021-Now
Content Designer, at Alibaba Group
2019-2021
Marketing Manager, at Abacare
2017-2019
Account Manager, at Mediasia
2017
Web Journalist Freelance, at Courrier International
2012-2017
Graduate, Sciences Po Lyon
Now, I'm a content designer at Alibaba Group helping AliExpress expand into new markets. I am part of a team of content champions and really proud of it 🙌
To me, it's all about creating magic with words ✍️
After working with an agency for multiple clients, I wanted to focus on just one. I joined Abacare, an insurance broker, as Marketing Manager with the mission to craft a multichannel marketing strategy for them.
It was at that time that I first approached the field of UX Design by designing their new website as part of a lead-generating strategy.
Once graduate, I joined Mediasia as an Account Manager, a start-up specialized in digital and social media marketing. They were first interested in my writing skills (French and English), then gradually assigned me to client's account management. I mostly managed clients in F&B, real-estate, and fashion.
I developed skills in project management, leadership and strategy which became crucial for my career afterwards.
During my last year of study in Sciences Po, I took my passion for words and photography to another level by working freelance for Courrier international. This French weekly newspaper translates and publishes excerpts of articles from over 900 international newspapers
I hold a blog on my life of foreigner in Shanghai and wrote more than 60 blog posts in French. What an amazing experience!
Sciences Po Lyon is a Grande Ecole dedicated to the studies of Political Sciences, Economy and Finance, Laws & Rights.
This is where I started studying China and learning Chinese language. I then moved to Nanjing for an exchange program in 2014, and never really left the country since then.
When I'm not on the job...
🤝I’m building a content design community by connecting people and organizing monthly online meet-ups. We currently have 300+ people on our WeChat community.
But also...
📷 Taking pictures
🍝 Cooking and feeding others
🎮 Trying out new video games
🚲 Biking my way across China
